December 16, 2020

RD Master Class Webinar series

We are thrilled to announce details for our 2024 RD Master Class free webinar series for race directors and event organizers! The webinar series is designed to provide all the tools you need to become a master of each of the race components that are covered in the series. Our expert presenters will cover step by step guides for you to become a successful race director or event organizer and be able to successfully grow and develop your race or races. Note that you do need to register to receive access details for each session.

The RD Master Class webinar series is presented by Marathon Printing and is created and provided by the US Trail running Conference (USTRC).

About Marathon Printing – Marathon Printing is a family-owned company that specializes in producing custom printed items for endurance sports. Race bibs are their most popular item, either custom printed or stock bibs. Marathon Printing also supplies vital accessories for race directors like pins, bags and pennant flags, as well as postcards, business cards, brochures, bumper stickers and labels. They have been a loyal supporter of the US Trail Running Conference since 2015 and are also an Event Standard Partner for ATRA. We are very grateful to Ryan Zirk and the team at Marathon Printing for their support of this webinar series. For more details or a quote, visit Marathon Printing or email sales@marathononline.com, or call 800-255-4120.

The 2023 USTRC webinar series exceeded our expectations with an average of more than 120 participants for each session, and a total of more than 165 unique participants. Session recordings were viewed more than 500 times over the series, and 100 percent of survey participants said the webinars empowered changes to their future race plans.

The RD Masterclass series is in partnership with the American Trail Running Association (ATRA),

Each of these webinars is free to access and covers a specific subject that our survey has revealed are critical to help Race Directors produce viable, successful, sustainable, trail races. Each webinar will provide guidelines for Race Directors that includes key deliverables that can be implemented to effect positive outcomes.

Each of the webinar series will be available as a recording after the live session – each registrant will receive a link for the recording for each of the webinars that they have registered for.

Here are the session details – note that session dates may be subject to change:

  • Session 1 – Mastering Social Media Workshop – February 8, 2024 10.00 am – 11.00 am MST
      • Alex Ross, PanelistColfax Marathon, Director – Digital Marketing
      • Terry Chiplin, Moderator – US Trail Running Conference
      • Who is this for? Undoing the mystery surrounding social media marketing for your race. Race directors and event organizers who are interested in learning a step by step guide on how to use Facebook advertising and Instagram stories to successfully promote and market your race or races.





  • Session 2Mastering Volunteer Recruitment & Management – February 29, 2024 10.00 am – 11.00 am MST
      • Michele Hartwig – Ornery Mule Racing, Dirt Trail Running Podcast
      • Ginny Kelly – Bad Beard Events
      • Kimberly Aubuchon – Prickly Pear 50k, San Antonio Roadrunners
      • Terry Chiplin, Moderator – US Trail Running Conference
      • Who is this for? Race directors and event organizers who would like to increase and retain the number of volunteers available to them




  • Session 3 –  Mastering Land Management Relationships & Permits – March 26, 2024 10.00 am – 11.00 am MST
      • Kathleen Baker – Runners for Public Lands
      • Ian Torrence – Stagecoach Line 100 mile Ultra & Relay
      • Amy Rusiecki – Vermont 100
      • Terry Chiplin, Moderator – US Trail Running Conference
      • Who is this for? Race directors and event organizers who are interested in gaining mastery with land management relationships and those all important organizations that issue the permits for races

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  • Session 4 – Mastering Racer Information Videos April 23, 2024 10.00 am – 11.00 am MST
      • TBA –
      • TBA –
      • TBA –
      • Terry Chiplin, Moderator – US Trail Running Conference
      • Who is this for? Race directors and event organizers who are interested in mastering creating racer information videos as a means to communicate critical race information with race participants 





  • Session 5 – Mastering the Art of Live Event CommunicationMay 28, 2024 10.00 am – 11.00 am MST
      • TBA
      • TBA
      • TBA
      • Terry Chiplin, Moderator – US Trail Running Conference
      • Who is this for? Race directors and event organizers who are interested in gaining mastery over their live event communication – with runners, volunteers and support teams

 

  • Session 6 – Mastering Live Streaming for Your Event – June 25, 2024 10.00 am – 11.00 am MST
      • TBA
      • TBA –
      • TBA –
      • Terry Chiplin, Moderator – US Trail Running Conference
      • Who is this for? Race Directors and event organizers who would like to master how they can successfully include affordable live streaming for their event 

 

  • Session 7 – Mastering Course Marking for Your RaceJuly 23, 2024 10.00 am to 11.00 am MST
      •  
      • TBA –
      • TBA –
      • TBA
      • Terry Chiplin, Moderator – US Trail Running Conference
      • Who is this for? Race directors and event organizers who are interested in how to master course marking using the latest concepts for your race and races

 

 

  • Session 8 – Mastering Sustainability, Innovations and Inspirations from Brands – August 27, 2024 10.00 am to 11.00 am MST
      • TBA –
      • TBA –
      • TBA –
      • Terry Chiplin, Moderator – US Trail Running Conference
      • Who is this for? Race directors and event organizers who are interested in discovering the latest in innovation and inspiration from brand partners in the sport
         

 

 
  • Session 9 – Mastering Using Photography to Supercharge Your Event – September 17, 2024 10.00 am to 11.00 am MST
      • Kevin Youngblood – KEVLV Photography
      • TBA –
      • TBA –
      • Terry Chiplin, Moderator – US Trail Running Conference
      • Who is this for? Race directors and event organizers who are interested in using the creative power of photography to respectfully grow and promote their race or races

 

 

Registration Information – access is free for the complete webinar series or individual sessions. Note you will need to register in order to receive access details for each webinar. If you are unable to make the live time for a webinar, you will be able to view a recording of each session within 24 hours after the live session time.

#TrailConference #trailrunning #visitknoxsports #knoxville #marathonprinting #activeataltitude #atra #TrailConference2024

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