RD Master Class Webinar series

We are thrilled to announce details for our 2025 RD Master Class free webinar series for race directors and event organizers! The webinar series is designed to provide all the tools you need to become a master of each of the race components that are covered in the series. Our expert presenters will cover step by step guides for you to become a successful race director or event organizer and be able to successfully grow and develop your race or races. Note that you do need to register to receive access details for each session.

The RD Master Class webinar series is presented by Marathon Printing and is created and provided by the US Trail running Conference (USTRC).

About Marathon Printing – Marathon Printing is a family-owned company that specializes in producing custom printed items for endurance sports. Race bibs are their most popular item, either custom printed or stock bibs. Marathon Printing also supplies vital accessories for race directors like pins, bags and pennant flags, as well as postcards, business cards, brochures, bumper stickers and labels. They have been a loyal supporter of the US Trail Running Conference since 2015 and are also an Event Standard Partner for ATRA. We are very grateful to Ryan Zirk and the team at Marathon Printing for their support of this webinar series. For more details or a quote, visit Marathon Printing or email sales@marathononline.com, or call 800-255-4120.

The 2024 USTRC RD Master Class webinar series exceeded our expectations with an average of more than 150 participants registered for each session, and a total of more than 200 unique participants. Session recordings were viewed more than 1,200 times over the series, and 100 percent of survey participants said the webinars empowered changes to their future race plans.

The RD Masterclass series is in partnership with the American Trail Running Association (ATRA),

There is a nominal charge to access each of these webinars, and each session covers a specific subject that our surveys have revealed are critical to help Race Directors produce viable, successful, sustainable, trail races. Each webinar will provide guidelines for Race Directors that includes key deliverables that can be implemented to effect positive outcomes. The cost to register for the entire series is just $15, and for a single session is $5.

Each of the webinar series will be available as a recording after the live session – each registrant will receive a link for the recording for each of the webinars that they have registered for.

Here are the session details – note that session dates may be subject to change:

• Session 1 – Mastering Social Media Workshop – February 13, 2025 10.00 am – 11.00 am MST
  • • Alex Ross, Panelist – Colfax Marathon, Director – Digital Marketing
    • Terry Chiplin, Moderator – US Trail Running Conference
    • Who is this for? Undoing the mystery surrounding social media marketing for your race. Race directors and event organizers who are interested in learning a step by step guide on how to create a Meta paid advert to cross both Facebook and Instagram for your events.
      
      
      
      
      
      
• Session 2 – Mastering Embracing Adaptive Athletes in the Sport – March 6, 2025 10.00 am – 11.00 am MST
  • • Zachary Friedley – Born to Adapt
    • Dani Aravich – US Paralympian
      
    • Terry Chiplin, Moderator – US Trail Running Conference
    • Who is this for? Race directors and event organizers who would like to open their races to adaptive athletes. Includes input from races that have successfully included adaptive athletes.
      
      
      
      
      

• Session 3 –  Mastering AI and How it Can Help Grow Races – March 25, 2025 10.00 am – 11.00 am MST
  • • Paul Jurasin – Em:Path:Ize
    • Terry Chiplin, Moderator – US Trail Running Conference
    • Who is this for? Race directors and event organizers who are interested in understanding how AI can help you become more efficient as a race director, and help you grow your race. This will include idea collaboration and support, and real life examples of how this technology can benefit RD’s